App Marketing Consultant

Job description

AppTweak is expanding its ASO Expert team in India!

We are looking for a dynamic, ambitious and talented App Marketing Consultant to empower the growth of the world’s most popular mobile app & games! 🚀

Based in the Bangalore office, this position will report to Karan, the Head of India.
You’ll work closely with Madeleine, ASO Expert based in Brussels.

About the Role:

We are looking for a strong analytical mindset and business-oriented Junior App Marketing Consultant to help grow and support big-name customers' apps and games in their ASO projects. By working in close relation with some of our major clients from all verticals (Games, Entertainment, Business, Food & Drink), you’ll be in charge of providing them with strategic solutions to boost their app visibility, improve impression to download conversion, and drive results.

You will be part of our cross-country team of ASO Experts where talented people from Brussels, San Francisco, Tokyo and Bangalore collaborate together to deliver outstanding ASO analysis.

As such you will be expected to:

  • Develop your App Store Optimization expertise and keep your knowledge up to date regarding new app stores (Apple App Store and Google Play Store) and mobile growth trends.

  • Create ASO Audits, conduct keyword optimizations and build recommendations to increase the visibility and app installs of some of our high-profile clients' apps.

  • Use your analytical skills to provide expert advice and data-driven recommendations to generate growth opportunities for our clients.

  • Establish trusted expert relationships with customers hand-in-hand with Sales representatives and/or Customer Success Managers and assess their requirements to proactively resolve problems based on your knowledge of ASO.

  • Suggest new ASO strategies to help customers develop advanced ASO processes and be at the forefront of innovation.

  • Present your analysis and recommendations to the client and provide diligent support to answer any questions they could have regarding ASO and app marketing.

  • Collaborate with our product team on product improvements based on customer and personal feedback.

  • Contribute to the creation of ASO-related content such as blog posts and videos to popularize the understanding of ASO for clients and leads.

  • Reflect on India’s market specificities and contribute to the growth strategy of AppTweak in India.

Requirements

Who are we looking for:

Must-have:

  • Previous experience in a related field (User Acquisition, SEO, digital marketing).

  • Bachelor's or Master's degree in an applicable field.

  • Analytical mindset: proficiency with Excel and proven track record for working with complex data, presenting them in an understandable way and translating them into meaningful decisions.

  • Excellent communication, presentation and writing skills: you are able to build meaningful and trustworthy relationships with clients through transparent communication and the ability to defend results.

  • Team player and over-communicator: proven track record of proactively sharing and asking for feedback, and are looking to add to the culture and skills of a growing team.

  • Highly organized: you understand the importance and challenges of timely project deliveries and perform well under pressure.

  • Curious and creative: you are familiar with core mobile marketing terminology and want to expand your knowledge in mobile app growth.

  • Rigorous and methodical: you know how to take steps to solve problems when dealing with new situations.

Nice-to-have:

  • Previous experience in ASO, conversion rate optimization, consultancy, and cross-border team projects.

  • You love food!

What’s in it for you:

  • As the first Indian member to build an ASO Expert team, you can make a real impact on our collective success.

  • An exciting and fast-growing company with a people-first culture. “Diversity” and “work-life balance” are not just buzzwords at AppTweak.

  • Flexibility in your work and opportunities for continuous learning and creative thinking.

  • Supportive and collaborative environment focused on personal growth.

  • Chance to connect with a variety of high-profile apps and games across different verticals.

  • A diverse team within a flat hierarchy. Altogether we speak more than 15 languages.

  • Bi-yearly company-wide team building in Europe to meet your colleagues from all over the world.

  • A combination of personal and company growth to accelerate your career and help you reach your goals.

  • Regular general team meetings and demo days to make sure everyone is aligned with AppTweak's growth path, mission and vision.

  • Chance to discover new food recipes, because yes, we love food!

  • 25 days of annual paid vacation

Please note you will need a valid visa/work permit allowing you to work in India to be eligible for this role.

So if you are motivated, ready to learn, and have a curious and innovative mindset, we’d love to meet you!