Growth Marketing Lead

  • Marketing
  • Brussels, Belgium

Growth Marketing Lead

Job description

We’re looking for a motivated marketing wizard to join our team in Brussels! If you’re looking to gain marketing experience in a dynamic tech company with high growth, this job is for you!

About the role:

You'll be joining the AppTweak at a super exciting time! We've worked on many great projects so far but are ready to take the next step! As Growth Marketing Manager you will play a key role in revenue growth by developing multi-channel demand generation programs for all stages of the funnel, aimed at attracting, nurturing, and converting leads into paying customers. 

We're looking at you to set up an inbound marketing strategy and help us be more efficient with engaging and nurturing inbound leads. As such, you'll work closely with our development team to facilitate the implementation of new marketing automation tools. You will also be in charge of launching, implementing, and managing paid acquisition campaigns. Furthermore, we're hoping you'll bring your impressive writing and content producing skills to the table, and help us create amazing content to engage our audience. You will report directly to the Head of Marketing. 

What will you do?

  • Develop and manage a multi-channel demand generation program aimed at attracting, nurturing, and converting leads into paying customers
  • Develop campaign strategies and drive execution to build a pipeline
  • Launch lead nurturing campaigns that leverage email, web, and social channels
  • Work with the development team to facilitate the implementation of new marketing automation tools
  • Monitor website performance and implement SEO best practices to grow website traffic and marketing-qualified leads
  • Establish a reporting routine with the sales and marketing team to get insights into how to improve lead quality
  • Create content such as blogs, whitepapers, videos to support inbound lead generation initiatives
  • Demonstrate leadership, strategic thinking, and executional excellence


Who are we looking for:

  • You have a Bachelor or Masters degree in Marketing, Communication or Business
  • The ability to communicate and express yourself both verbally and in writing in English
  • You have 3-5 years professional experience in Growth Marketing 
  • You have experience with inbound marketing and marketing automation
  • Experience in a Saas/B2B environment
  • Proficiency in marketing automation systems
  • You see yourself as a highly motivated, dynamic and results-driven individual
  • You’re a great listener and you are willing to learn and improve, both personally and professionally
  • You love food (optional)

So if you are motivated, ready to learn, and have a curious and innovative mindset, we’d love to meet you!

About AppTweak:

AppTweak is the leading ASO tool for apps and games driven by data science. Our all-in-one platform provides mobile marketers and app publishers with all the data and insights they need to increase their app or game’s visibility, grow organic downloads, and find new growth opportunities.

Today we are a team of +45 people, based in 4 offices around the globe supporting more than 1,500 customers worldwide including game studios such as JamCity, EA Games, and Zynga or app businesses like Yelp, PayPal, Amazon Music, etc.

AppTweak has been awarded the “best ASO tool” by the App Growth Awards community and was recognized as the 9th fastest-growing technology company in Deloitte’s 2020 Technology Fast 50 in Belgium.

Please note you will need a valid visa/work permit to be eligible for the role in the country you are applying for.